PPC advertising

How Google Shopping Ads Can Change the Fate of Your Ecommerce Business

If you own an ecommerce business, you must know where your prospects are. I am hoping that you’re well aware of the fact that most shoppers use Google to search for the products that they’re looki...
Read More

The Effects of Google’s Decision to Restrict Non-Advertiser’s Access to the Keyword Data Planner Tool on the Entire Organic and Paid SEO Communities

Google, the world’s leading search engine giant, plans ban on non-advertisers from accessing keyword data planner tool. This is not the first news in this regard. Dating back to the month of June 20...
Read More